Role
Product Designer
Skills
Product Design
Interactive Prototyping
3D Modeling
Competitors Research
Interaction & Motion Design
Timeframe
2 month
Team
Product Designer
Product Manager
2 Developers
1 QA
Kepler is building Internet-for-space technology — creating an always-available communications infrastructure designed to become the backbone of future space operations.
Founded in 2015, Kepler is a vertically integrated company with an in-house production facility and a dedicated team that designs, builds, and tests satellites for its cutting-edge communications constellation.
Overview
The challenge was to design a brand and product experience that balances the ambition of “bringing Internet to space” with the credibility required in a technical B2B market.
As Product Designer, I led the redesign of branding, UI, and the website, translating Kepler’s complex vision into a clear, trustworthy, and engaging digital presence. By combining research, wireframes, and scalable design systems, I created a visual language that inspires investors and partners while staying practical for technical audiences.
Business Goal
Position the company with a strong and credible visual identity that communicates both emotional resonance and business seriousness, helping build trust with partners, clients, and investors.
Product Goal
Create a new visual language for the product that reflects this identity, delivers a consistent emotional message across touchpoints, and enhances the overall user experience.
Aa
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Fonts
Helvetica Bold
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
1 2 3 4 5 6 7 8 9 0
Helvetica Regular
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
1 2 3 4 5 6 7 8 9 0
Colors
The company already used dark blue and white as primary colors. We introduced new shades of blue and added an accent orange, creating a fresh and distinctive visual style.
Illustrations & Icons
We used accent colors in illustrations and icons to draw attention to the most important elements, guiding the viewer’s focus where it matters most.
Tranceiver
antenna
Receiver
antenna
Latency: 5 ms
Roundtrip delay or latency = 10 ms
Latency: 5 ms
-50 dB
-80 dB
Good
Excellent
-100 dB
Poor
-110 dB
No signal
VSAT antenna
Wireframes
UI & Interaction.
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